About

daniel-aguirre-los-angeles-digital-website-developer

Hi, my name is Daniel Aguirre

thank you for considering me for your next project!

Contact Me

I’m a professional digital solutions manager with many skills and talents.  Art is my passion and I have been painting for many years utilizing several mediums. Digital formats have been my strong focal point in my creative process.

I have a BA in Multimedia Arts from Cal State Northridge. I studied multimedia which includes website development, project management, and digital infrastructures.

I am highly skilled in website design and development.  I am also well versed in Adobe software including Photoshop, Dreamweaver, Illustrator, Indesign, After Effects, Audition, and Premiere.  I have experience in editing websites in HTML, WordPress, and Episerver CMS platforms.

My work experience in digital advertising has allowed me to help companies reach their goals and key points of interest. I am certified in Google Ads including display and search ads.

I am a firm believer that a company’s professional image makes a huge difference, not only in sales, but in trust and perception. From your logo design to your website marketing, customers will judge you on your professional look, and it’s my job to make you look your best!

Thanks, and I look forward to working with you!

Certifications & Training

  • Google Ads Display Certified
  • Google Ads Paid Search Certified
  • PBS Digital Immersion Trained

Industry Knowledge

  • Design and Creative Tools

    • Adobe Photoshop, Illustrator, Dreamweaver, Acrobat PDF

    Project Management

    • Basecamp

    • Sprints, Agile

    • Business requirements and planning

    • Process creation and documentation

    Web Development

    • CSS

    • HTML, HTML5

    • jQuery, JavaScript, SQL, REGEX, PHP

    Digital Marketing and Advertising

    • Facebook / Instagram Ads Manager

    • Google Ads (Search, Display, YouTube Videos)

    Analytics and Tracking

    • Google Analytics, Data Studio, Search Console, Tag Manager (GTM)

    • On-page tracking (Heatmaps, Scroll Depth, Screen Recordings)

    • Link tracking (UTM, TinyURL)

    Email, Privacy, and Compliance

    • Email Laws & Privacy (CAN-SPAM, CCPA, GDPR principles)

    • Salesforce Marketing Cloud (Email Marketing, Consent & Preference Management)

    • Subscriber segmentation, suppression lists, and automated compliance workflows

    • Data governance and privacy-by-design implementation for marketing assets

    Website Privacy and Compliance

    • Consent Management Platforms (CMP) configuration & auditing

    • California & U.S. privacy laws: CCPA, CPRA, CIPA, and Do Not Sell/Share provisions

    • Google Consent Mode v2 setup, debugging, and tag behavior verification (via GTM)

    • Consent signals with marketing and analytics tags for compliant measurement

    • Custom cookie banner and opt-out preference UX design aligned with WCAG accessibility

    • Best practices for Privacy Policy, Terms of Service, and user opt-out workflows

    Salesforce Ecosystem

    • Salesforce (Admin, Visualforce, Lightning)

    • Salesforce Experience Site Builder

    • Salesforce Marketing Cloud (Email Marketing)

    SEO and Optimization

    • SEO (Semrush, Moz, online tools)

    • Siteimprove

    • Webmaster Tools

    • CMS (WordPress, Optimizely/Episerver, Shopify)

    Data and Reporting

    • Tableau

    Productivity and Collaboration

    • Microsoft Office, Outlook, Word, Excel, PowerPoint, Teams

Tools & Technologies

  • Accessibility and Compliance

    • ADA & WCAG Accessibility

    Emerging Technologies

    • Artificial Intelligence (AI)

    Data and Business Intelligence

    • Audience Segmentation

    • Business Intelligence (BI)

    • Data Analysis & Management

    • Data Storytelling & Automated Dashboards

    • Engagement Analysis

    • Website Analytics

    Marketing and Digital Strategy

    • Digital Marketing

    • Ecommerce

    • Email Marketing

    • Search Engine Marketing (SEM)

    • Search Engine Optimization (SEO)

    • Social Media Marketing (SMM)

    • Streaming Video (SVOD)

    Design and Creative

    • Graphic Design, Illustration, Vector, Raster

    • Image Editing

    Web and Front-End Development

    • Front-end Development

    • Responsive Web Design

    User Experience and Interface

    • User Experience (UX)

    • User Interface (UI)

    Media and Video

    • Video Processing, Compression

    Project and Workflow Management

    • Project Management